Farhan Malik and his wife Tazeen Attaur Rehman created MomKast to support Pakistani mothers in their parenting journey. With 250,000 followers across different platforms, MomKast began when Farhan noticed something important during his 12 years of interviewing job candidates. He saw that most people’s basic beliefs, which they learned as children, came from their mothers. This made him realize something big: in a country with 60 million mothers, there was a clear need to help mothers learn and grow.
Breaking Old Patterns
The talk showed how Pakistani culture has held women back over time. Farhan and Tazeen talked about how Western countries turned women into objects to sell things, while Eastern countries responded by hiding women and stopping them from getting education and jobs. This created a cycle where men who felt powerless would control women, who then affected how their children grew up. MomKast uses social media to reach mothers directly with helpful information and support to break this pattern.
Making Real Change
What makes MomKast different is that it tackles serious issues instead of just trying to get likes and views. While most social media focuses on beauty and lifestyle, MomKast helps mothers grow smarter, become better parents, and take care of their mental health. Tazeen told moving stories about women who learned their true worth through MomKast, understanding that they matter beyond just how they look or how well they keep house. The platform gives women a safe place to talk about marriage problems, raising kids, and other challenges.
Supporting Pakistani Mothers
The founders stress that MomKast isn’t just another social media channel – it’s working to change society for the better. They believe that better families mean a better future for Pakistan. By helping mothers learn and grow stronger, they hope to create changes that will help many generations to come. They’re not looking for quick results but want to make lasting changes by helping mothers become more educated and confident.
Join This Life-Changing Conversation
Take time to watch the full interview to see how Pakistani mothers are finding their voice through MomKast. You’ll hear amazing stories about how people’s lives have changed, learn interesting things about life in Pakistan, and see how small changes at home can make big differences in society. Their honest talk shows both the hard parts of their work and their hope for Pakistan’s future through MomKast. Watch this important conversation to see how they’re changing lives, one mother at a time.